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Choosing Which Colors to Wear for Family Photos

April 1, 2025

Family of pregnant mother, father, and toddler playing in a field of lavender; what colors to wear for family photos

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Choosing Which Colors to Wear for Family Photos


When choosing which colors to wear for your family photos, I recommend selecting lighter, neutral tones and more muted shades. Bright, bold or neon colors are distracting and take the focus away from where it should be: you! You can never go wrong with light neutral colors like cream, taupe, camel or light gray. The camera loves shades of soft pinks and muted blues, mixed with sophisticated light-colored neutrals. That softer, more pastel-leaning color palette is timeless and always beautiful. 

Family of pregnant mother, father, and toddler playing in a field of lavender; what colors to wear for family photos


How to Mix All the Colors


The goal for coordinating a family’s outfits is to visually break up the colors and shades so that you’re not all wearing the same color on top and bottom (like everyone in blue jeans with white shirts). The more you can mix it up, the better! I encourage you to think about planning each outfit with “dominant colors” and “accent colors” in mind. A dominant color is the color that you see the most in an outfit, while an accent has a smaller piece of visual real estate. When you’re planning each family member’s outfit, if you can aim for each person to have a different dominant color, and then tie in and vary the accent colors, it’ll look great all together.

For example, if you’re wearing a blush dress, soft blue earrings and nude heels (blush being your dominant color), then your spouse could wear a navy coat with a white button-down and gray pants, paired with brown leather shoes (making navy his dominant color). Your daughter could wear a soft blue smocked romper with white stockings and hair bow (making soft blue her dominant color) while your toddler son could wear light beige pants with suspenders and a white button down (making white his dominant color). Now each person has their own dominant color while still incorporating a few touches of the other colors that will pull all the looks together. This will visually break up all the colors and highlight each person and their individual personality. Most of my moms choose their dress first, and then build the rest of the family’s outfits based on that.


Coordinating the Looks 


As you’re coordinating your outfit with your family, keep in mind that your outfits will look the most cohesive on camera when the color palette and wardrobe pieces coordinate, but don’t actually “match.” In fact, I recommend that you avoid thinking about “matching,” and instead think about what “fits” together. This will create more visual interest, and allow each personality to shine through.


Mixing Up the Pieces

If you have multiple children, don’t feel like you need to put them all in the same type of outfit. For example, if one of your daughters wears a dress and flats, the other can wear a jumpsuit and sandals, if that’s more of her style. If one of your sons wears a bowtie, the other can wear suspenders. Mixing up the wardrobe pieces will bring even more visual interest to the photos. 

Still have questions or need help planning what colors to wear for your family photos? I love guiding clients through wardrobe planning for each session. With my Client Wardrobe, you can select from a number of beautiful, figure-flattering dresses for mom, and coordinating looks for your littles! Through our session planning, I can also guide you through what dads should wear, and ideas for older children. Send us a message here and we’d love to help guide your wardrobe selections!

A Few Color Pallets for Inspiration

Wardrobe Color Pallate Inspiration 1
Wardrobe color pallate 2
Wardrobe color pallate inspiration 3


Wardrobe Color Pallet Inspiration 4
Wardrobe Color Pallete Inspiration 5

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BEHIND THE LENS

ABOUT Ashley

Lover of antiques, rustic European style, and fluffy animals. Middle of three sisters. Novice plant lady. Globetrotter. 

HI! I'm Ashley. I am mom to a spirited and confident 10 year old daughter (and our super snuggly cocker spaniel, Dorothea). I believe in giving ourselves grace, and creating the life we want to live, separate from anyone else's expectations and norms. I'm an eternal optimist, and strive to see the beauty in others. Portraiture is how I connect with people, and I'm honored to show mothers and families the beauty I see in them. 

                     for the hospital or birth center

for the hospital or birth center

what to pack

Having a go-bag ready and at arm’s reach once you’re in the likely range of going into labor can make your rush to the hospital or birth center that much less stressful. It can take the pressure off your already flooded mind and give you peace of mind that this one piece of preparing for your little one is done and ready. However, deciding what to pack for the hospital or birth center can be confusing.

This free guide will walk you through everything you should consider packing in your go-bag, with tons of helpful tips!

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